// HOME SERVICES MARKETING
Home services marketing for contractors
When a homeowner needs help, they search, look at the map, and call one of the first three companies they see. We get contractors and home service pros into those spots with SEO, Local Service Ads, and Google Ads that bring in booked jobs.
Market Launch is a home services marketing agency that helps contractors and service businesses book more jobs. Our contractor marketing includes SEO for contractors, local SEO and Google Business Profile management, Google Local Service Ads, Google Ads, and call tracking. One home services company got 120+ qualified leads in its first 30 days of Local Service Ads.
// WHO WE HELP
Trades we work with
HVAC, plumbing, electrical, roofing, landscaping, pest control, cleaning, garage doors, remodeling, painting, junk removal, and more. If homeowners search for your service, we can help.
Some trades get their own page: HVAC marketing and plumbing marketing.
- HVAC
- Plumbing
- Electrical
- Roofing
- Landscaping
- Pest control
- Cleaning
- Garage doors
- Remodeling
- Painting
- Junk removal
- And more
// WHAT WE DO
Our contractor marketing services
Google Local Service Ads
The Google Verified badge at the very top of search. You only pay for leads, and we dispute the bad ones so you get credited back. See our Google Local Service Ads management.
Local SEO for contractors
Your Google Business Profile, reviews, and service-area pages tuned to win the map pack in every city you serve. More on our local SEO.
SEO for contractors
A page for every service and every area you cover, written to rank and to get the call.
Google Ads
Search campaigns focused on high-intent, local jobs, with negative keywords that cut the junk.
AI search optimization
AI tools are already recommending contractors. GEO is included in every SEO plan so they recommend you.
Call tracking
Know which channel brought in every call and every booked job.
// SEO
SEO for contractors
Most contractor websites have one services page and a contact form. That's not enough to rank. Contractor SEO means a strong page for each service, a page for each city or area you serve, a Google Business Profile that's complete and active, and a steady stream of reviews.
No copy-and-paste city pages. Each one is written for that market, so Google treats it as real.
- 1Your Business
- 2Competitor B
- 3Competitor C
// COMPARISON
LSAs vs Google Ads vs SEO for contractors
| Local Service Ads | Google Ads | SEO | |
|---|---|---|---|
| You pay for | Leads | Clicks | The work, not each click |
| Speed | Days to weeks | Days | Months |
| Placement | Very top, Google Verified badge | Top and bottom of results | Map pack and organic results |
| Best for | Fast, steady calls | Specific jobs and seasonal pushes | Long-term leads at a lower cost |
Most of our home service clients run Local Service Ads first for quick calls, then add SEO so their cost per lead keeps dropping.
We work with businesses in every industry. If yours isn't listed, see how we help every industry or browse our services.
// FAQ
Home Services Marketing FAQs
What is the best marketing for home service businesses?
For most trades, Google Local Service Ads and a strong Google Business Profile bring in calls fastest. SEO and Google Ads build on that over time.
How long does SEO for contractors take?
Google Business Profile and review changes can move map rankings within weeks. Service and city page rankings usually build over 3 to 6 months.
Are Local Service Ads worth it for contractors?
Usually, yes. You pay per lead instead of per click, you show up above regular ads, and you can dispute leads that weren't real jobs. One home services company got 120+ qualified leads in its first 30 days.
Do you work with contractors outside of Utah?
Yes. We're based in Highland, Utah, and work with contractors across the US.
Do you require a long-term contract?
No. We work month to month.
Let's book more jobs
Book a free consultation. We'll show you where you rank across your service area, how you stack up against competitors, and what we'd fix first.
Book a Free Consultation